Robert Giaquinto, Author at GreenGeeks https://www.greengeeks.com/tutorials/author/rgiaquinto/ How-to Website Tutorials Fri, 29 Sep 2023 15:48:55 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.1 How to Build a Life Coach Website in WordPress with GS Coaches https://www.greengeeks.com/tutorials/life-coach-wordpress-gs-coaches/ Fri, 29 Sep 2023 15:48:46 +0000 https://www.greengeeks.com/tutorials/?p=91645 Are you looking to build a life coach website? WordPress is a terrific platform to do so thanks to its impressive customization options and library …

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Are you looking to build a life coach website? WordPress is a terrific platform to do so thanks to its impressive customization options and library of plugins. There is no better plugin for creating such a website than GS Coaches.

This plugin specializes in creating unique displays to show off coaches on your website. With it, you can show off an image of the coach, their name, title, specialty, and much more. As such, it is an essential tool for any life coach website.

Today, I will demonstrate how to use GS Coaches to improve the visitor experience.

What Is a Life Coach Website?

Before we can answer this, let’s go over what a life coach is.

A life coach is an individual who provides consultation for clients to achieve life goals. This can be in regard to physical health, careers, relationships, or any other major aspect of life. Essentially, they give you advice to live a better life.

With that said, a website for a life coach is generally a platform that introduces potential clients to those experts and professionals. It should show off how great the life coach is in specific fields, display clients they helped meet their goals, and allow users to sign up.

In some cases, an entire website will be dedicated to a single life coach, while in others, it could be a full team of them.

Thus, you are going to need a tool that can help you show off multiple coaches.

How to Use GS Coaches

Step 1: Install GS Coaches

GS Coaches is a very simple plugin that exists for one purpose, showing off coaches of any kind on a website. It has several customization options to choose from that help make it a great fit.

In terms of usability, it is quite easy to use as it makes full use of shortcodes. You can place your coach display anywhere you can place a shortcode. This includes posts, pages, sidebars, footers, and more.

This tutorial will cover the free version of the plugin but be aware that the Pro version offers 29 additional themes and templates to give you greater customization.

Let’s start by installing the plugin.

Click on Plugins and select the Add New option on the left-hand admin panel.

Add New Plugin

Search for GS Coaches in the available search box. This will pull up additional plugins that you may find helpful.

Search for GS Coaches

Find the GS Coaches plugin, and click on the “Install Now” button to activate the plugin for use.

Install GS Coaches

Note: You might notice that there are several other plugins that share the GS moniker. They are all made by GS Plugins and work well together, so consider using some of the other plugins to improve your website if you like this one.

Step 2: Coaches Settings

You can either begin adding your coach information immediately or configure the settings for coaches. I am choosing the latter, but this can be done in any order.

On the left-hand admin panel, click on GS Coach and select the Coaches Settings option.

Coaches Settings

The settings are divided into several tabs. This may seem like there is a lot to go through, but that’s not the case in the free version. You see, only the first tab is customizable unless you upgrade.

The rest of the tabs are exclusive to the Pro version; thus, we will not cover them in great detail.

The first tab is the Coach Page Settings. Here, you can configure the number of columns to display coaches in, pick the style and theme of the display, if you want the coach links to open a new tab or on the same window when clicked, and the character limit.

Note: Sadly, you can’t actually see what the style and theme look like here, so you may want to make that choice once you have a coach filled in.

Coach Page Settings

Next is the Coache Settings tab. These settings are only available in the Pro version, they mainly consist of toggling additional information that can appear in the display.

This is followed by the Coach Media Settings. Again, this section is exclusive to the Pro version, it’s main focus is toggling what social media platforms are visible in the coach display.

Lastly is the Style Settings tab. Another exclusive tab for the Pro version that consists of style options like font color, font size, alignment, and much more. There is also an Advanced Setting tab. It is pro-exclusive and just controls the coach slug.

Step 3: Add A Coach

Now it is time to actually add a coach to the plugin. This is pretty easy and just consists of adding an image and filling out the necessary fields. This plugin uses the classic editor as the foundation but don’t worry, it is rather intuitive.

With that said, you’ll pretty much be using the editor to write some text, so there’s not much to it.

At the top is a title section, enter the name of the coach.

Enter the Coach name

In the text editor, you can enter a description of the coach. This should be a short, but informative description of yourself and your coaching style. If you remember the settings section from the previous step, there was a character limit.

The default is 100 while the max is 300 characters. Be sure that your description matches the length you specified in that step.

Underneath the text editor is the Coach’s Additional Info section.

Here you can add links to their social media accounts, or their personal website.

Additional Info

You can also opt to leave any field blank and it will not appear in the display. Below is a list of Pro features. We can ignore this for now as we’re using the Free version. Instead, let’s go ahead and add an image for our coach.

This is done by setting it as the featured image. Click on the Set Featured Image option.

Set Featured Image

Here, you can choose an image from your media library. The image should help create a positive impression of the coach. This can be as simple as a smiling picture, or it could be showing off how the particular coach’s fitness

The bottom line is that you want an image that somewhat matches your life coaching website.

And that really covers what you can do with the free version. Double-check that all of the information you entered is correct and click the “Publish” button to add it to the coach library. You can repeat this step to add more coaches if necessary.

Step 4: Displaying Your Coach

Now that you have a coach added to the plugin, all that is left is to actually display them in WordPress. I said at the start that this is done through shortcodes, thus, it’s just a matter of adding the shortcode to the desired location.

The default Shortcode looks like this:

[gs_coaches theme="gs_coach_grid_1"]

This shortcode can be modified and you can find the full details about it from the official plugin’s page. From here, just go to any post, page, or widget area, add a shortcode block, and paste the shortcode into it.

Save the changes and you can see the coaches displayed on your website like so:

Display a life coach with GS Coaches

Remember that this plugin has several styles and layout options to choose from, and even more when you upgrade to the Pro version. Be sure to test them out to find the right one for your site.

And with that, we have covered everything you can do with the free version of GS Coaches. Congratulations on learning how to display your coaches in WordPress.

What Else Should a Life Coach Site Include?

While the coaches themselves should be the focal point of such a website, there is another core component that will help bring in new clientele. And that would be testimonials.

The coach is only half of the story, and no matter how impressive your resume is, the truth is that users want to see success stories from your previous clients. Thus, having your clients tell others about their experience is a huge selling point.

As such, testimonials are the perfect inclusion for any website that needs to show off customer relations. For those unaware, these are essentially customer reviews that you can post on your website.

They usually include a short description of their experience, perhaps a star rating, and maybe even a picture of the client. The more realistic the review appears, the better.

You may be questioning why the face is so important, but I assure you it is critical for testimonials. Without a face, anyone could just write a review, which can make users skeptical. While a face doesn’t necessarily mean a review is real, it does help.

Project You Image Today with GS Coaches

As you can see, the GS Coaches plugin is pretty simple to use and features a wide range of customization options to choose from. It is the perfect choice if you are planning to build a life coach website.

Of course, it is only one component. Be sure to find a reliable web hosting company, choose a great theme, and create a stunning website to attract customers. Remember, you can build anything in WordPress.

How easy did you find the GS Coaches plugin? Do you use a different personal coaching plugin for WordPress?

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How to Get the Most Out of Gutenverse for WordPress https://www.greengeeks.com/tutorials/gutenverse-wordpress/ Tue, 19 Sep 2023 14:44:44 +0000 https://www.greengeeks.com/tutorials/?p=91468 WordPress is the most popular CMS in the world, and naturally, that means it has a massive user base of all skill levels. To help …

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WordPress is the most popular CMS in the world, and naturally, that means it has a massive user base of all skill levels. To help accommodate this user base, WordPress offers several page builder plugins that can help simplify creating sites like Gutenverse.

Gutenverse enhances the normal editor for WordPress, Gutenberg, and adds a variety of new blocks you can use to build content, and allows you to utilize several templates for specific layouts and sections.

With over 45 blocks to choose from, this plugin is massive, which is why we are going to cover everything the plugin offers.

What Is Gutenverse?

Gutenverse is a page builder plugin for WordPress. It acts as a natural upgrade for Gutenberg and the full-site editor in WordPress.

As such, using this plugin will feel the same as using the default Gutenberg editor, but with more options. Naturally, this makes it a great option if you are already familiar with Gutenberg and simply want more out of it.

There are a large number of new or enhanced blocks you will gain access to. These can be broken up into three categories:

  1. General Blocks: These are the general building blocks that every post or page may need at one point or another.
  2. Form Blocks: These are the blocks that are specific to forms that contain several styling options.
  3. Post Blocks: These blocks provide post templates. Each is highly customizable and can be combined to create new templates.

Of course, blocks are just one aspect of this plugin. It will also introduce global color options and font control for your site. Everything you build with this plugin is naturally responsive and intuitive to use.

With all of that said, let’s get right into what you can do with the Gutenverse plugin.

How to Create Content with Gutenverse

Gutenverse is a very robust plugin, thus we will not cover every little detail, but instead focus on the major aspects that this plugin brings to the table.

With that said, there is still a lot to talk about.

Blocks Overview

Without a doubt, blocks are the bread and butter of this plugin. These blocks are what you will use to build pages in WordPress. Some of them simply act as upgraded versions of default blocks in Gutenberg, while others act as unique tools.

In either case, the blocks in this plugin are often fully customizable and offer you several styling options on top of their core functionality.

Section Block

Without a doubt, the Section block will be present on every page you build with Gutenverse. Simply put, this block allows you to build a full section for a page. Upon adding the block, you will be asked to choose the number of columns.

You can choose up to five columns.

Section Columns

Once you select the number of columns, you will be able to select the layout of said columns. For example, perhaps you want the first column to take up more space than the rest, or a different column. The choice is yours and you simply need to make the selection.

Choose the column layout

Once selected, you can insert other blocks into each column. Essentially, each column has access to any block you can use in Gutenberg (the sole exception is the Section block). As such, you can build any kind of site section.

For example, it could be something simple like including an image in one column and text in another. Or you could create a pricing table for different services. There’s really no limit on what is possible.

In terms of styling potential, you’ll be able to style each block you add as normally. The Section block itself has several styling options that are accessible in the settings section if you select the block on the right-hand side.

Style your sections in Gutenverse

Form Builder

The Form Builder block is another standout feature of this plugin. It can help you generate simple forms for your website and provides a variety of field types like checkboxes, email inputs (great for newsletter signups), and more.

Like every block, simply add the Form builder block to WordPress. You will immediately notice that it just consists of a large “+” symbol. Like everything else in this plugin, the form builder relies on you adding blocks to the form.

While you can add any kind of block, there are dedicated blocks for the form builder. For example, let’s say you want to add a checkbox, Well, just search for the checkbox block and add it.

Add a checkbox

Or, let’s say you want to create a newsletter sign-up form. You would need to have an email input field. Simply search for the Email Input block and add it.

Email Input block Gutenverse

Here is a more extensive list of all of the form input field blocks you can choose from and a short description for each:

  • Date Input: The Date Input block allows users to either manually input a date or select it from a calendar.
  • Select: Users can use select an option from a list of drop-down options. The user can only select one option.
  • Multi-Select: Works the same as the Select block, but users can select multiple options.
  • Number Input: Allow users to input a number. They can do so manually or use the arrows to increase or decrease the value.
  • Radio: Add radio buttons to the for that users can select from.
  • Switch: Add a toggle switch that users can utilize. Great for options at the end.
  • Telp Input: Allow users to input their phone number.
  • Text Input: Allow users to enter text on a small scale. (i.e. asking for their career, or car model, etc.)
  • Text Area: Provides a large text area for users to write in. Ideal for receiving feedback or providing additional information.

Of course, there’s one more important part of any form, the Submit button. You can actually build a custom button, but there is a dedicated Submit button you can add to any form you build.

Since it works identically to the main Button Block, refer to the next section for more details.

Button Blocks

Buttons are an essential part of any WordPress website. Gutenverse actually has three blocks related to buttons called Button, Multi Buttons, and Submit Buttons.

While these blocks are unique and have their own uses, they ultimately function the same outside of their unique features.

You’ll be able to enter the text for the button and input it like normal. You can also add an icon to every button. This plugin has a great selection of icons to choose from. In this case, I’ll make a simple Home button.

Click on the Choose Icon option from the block toolbar.

Choose Icon in Gutenverse

This will open up a massive library of icons you can choose from. You can scroll through them or use the search option to find something specific. In this case, I’ll search for a home icon.

Icons Search

You might notice that the icon did not appear when you selected it. That’s because by default, displaying the icon is disabled. All you’ll need to do is select the block and go to the Button Settings on the right and toggle the Show Icon switch.

Show Icon

To add a link to the button, use the link option in the block toolbar.

Button Link

You can also choose what device the button will appear on. You can choose between Desktop, Tablet, or Mobile. These options are available in the Display options for the block.

Hide Buttons

There are also several styling options to utilize such as changing the dimensions of the button, the color, the font, the alignment, and much more. Since these are standard options, I’ll leave that to you.

Popup Builder Block

Popups are an essential part of promoting deals, newsletters, and all kinds of content to users on your website. Normally, you would need a dedicated popup builder plugin to add them in WordPress, but Gutenverse comes with a Popup Builder block.

As such, you can build stunning popups for free. It’s one of the best and easiest ways to make popups in WordPress.

To get started, add the Popup Builder block to the post or page that you want it to appear on. It’s important to highlight that while you will need to add it to every post or page where you want it to appear, you can just copy and paste it for reuse.

Once you have it added, click on the block to start building.

Popup Builder in Gutenverse

This will open up a popup that acts exactly like Gutenberg. You can use all of the blocks in it to build a popup. Just be aware that adding the first block is a bit annoying because the “X” to close the popup overlaps with the “+” to add a new block.

Popup Blocks

From here, it is identical to building any post or page in WordPress and you can use all of the blocks as you would normally. Once you have everything built, you need to determine where the popup will open.

Exit out of the popup editor and choose the location on the right-hand side.

Popup position

There are some other styling options available, like animation effects, but I will leave those to you. One thing worth pointing out before we move on would be the lack of open triggers.

This plugin only supports opening popups when a post or page is opened. This means you can’t trigger the popup when a user is about to leave a page (exit intent), or after a certain amount of time has passed. Thus, you may still want a dedicated popup plugin.

Gallery

Many websites build galleries to show off images for different reasons. Some businesses may want to show off their past projects to give customers an idea of what they are capable of. Regardless of what the reason is, Gutenverse has you covered.

The Gallery block allows you to build a full gallery in WordPress in minutes. All you’ll need to do is upload the images and select the gallery appearance.

First, add the Gallery block to the desired location. The block itself is not editable, you will need to use the settings on the right-hand side.

The first settings allow you to configure how the zoom will work. You can choose for it to zoom when users hover over an image or require them to click it.

Zoom Options

Below this, you can choose the number of images on display, any animation effect durations, and the number of columns. More importantly, you can find the layout selection for the gallery. You can choose between Grid or Masonry.

Gallery Layout

If you go to the Gallery Settings, you can begin adding images to each gallery item. You can drag the images in any order you want from here as well.

There are some other settings like the Load-More option to help facilitate larger galleries.

Gallery Items

The rest of the settings are the standard customization options offered in every Gutenverse block.

Testimonials

Testimonials remain one of the most important tools for online stores and businesses to build trust. Let’s face it, there are a ton of options for everything on the internet, which is why many users rely on reviews from existing customers.

They want to know how the experience was from another customer. They want assurances that the website is legit, and there is no better way to achieve this than testimonials. Gutenverse has you covered when it comes to this.

Simply add the Testimonials block to a post or page. Once there, you can begin filling out the block, which just consists of adding their testimonial, name, position/customer type, and even has room for an image.

Testimonial information

The block offers four templates to choose from. These are located on the right-hand side in the settings area.

Choose Testimonial Style for Gutenverse

You may be a bit concerned about only seeing three testimonial slots, but that’s just because by default that’s all that is visible in the editor. You can adjust this to display more or less.

In fact, the block includes full slider functionality. As such, you can set how fast it loops, the number of testimonials on display, and much more. These options are found in the Slider Settings on the right-hand side.

Slider Settings

There is also a Testimonial Item section that allows you to rearrange the testimonials by dragging them to the desired location in a list and you can edit them as well. This is also where you will need to go to add more testimonial slots.

Testimonial Item

The rest of the settings contain your standard styling options like positioning, animations, and so on.

Google Maps

Google Maps is one of the most useful tools for helping customers find a physical location. As such, it is front and center on most websites that have one, but normally you would need another plugin to add this functionality.

This is yet another block available in Gutenverse. With it, you can display your location and help customers find the best route.

Like any other block, simply add it to a post or page where you want it to appear. The first thing you’ll need to do is enter the location. To do this, check the right-hand side and enter the location.

Enter the location

You’ll also find controls for the map zoom and map height. You can either use the sliders or enter the values manually. No matter what location you enter, users will be able to click on the Directions option to get directions to it.

There is also a Display section that allows you to hide this on specific devices like desktop, mobile, or tablet. You can utilize this feature if necessary.

What really makes this a standout feature of the plugin is that normally, you need to obtain the API code to add this type of functionality to WordPress, but that’s not the case here. It just works.

Social Share & Icons

There is no misunderstanding of the importance of having a presence on social media platforms like Facebook, Instagram, and X (the platform formerly known as Twitter). If handled correctly, you’ll get millions of eyes on your content.

As such, every website has social share buttons or icons on display. Gutenverse comes with two dedicated blocks for these needs.

The first is the Social Icons block. This actually works very similarly to the default WordPress block, but the major difference would be the customization options and the number of social icons available.

The block itself is simple. Just add it to the post or page and click on the Icon option.

Icon Option

This will open up the icon library which is home to hundreds of icons. Every major social media company is represented in this library as well as many smaller sites. While you can scroll down the list, using the search functionality is much faster.

Once you add the icon, you can click on the link option to add a link for when users click on it.

Social Link

By default, the icons you add will appear in a horizontal grouping. You can change this to vertical in the settings on the right side.

Select between horizontal or vertical displays in Gutenverse

You can use the standard options to configure the position, margins, borders, and whatnot in this area as well. The second block is the Social Share block. This creates a full share button. Functionally, it is identical to the social icons.

The only difference is that this is a button. Therefore, you have some different customization options.

Fun Fact Block

The Fun Fact block for Gutenverse might not be for everyone, but if you are looking to show off an interesting stat in WordPress, this is the block for you. For example, let’s say you want to highlight that you just made your one-millionth sale.

This is a huge milestone for any business, thus you probably want to shout it from the rooftops.

The Fun Fact block allows you to display a fact anywhere in WordPress. Once you add the block to a page or post, you can use the settings on the right-hand side.

Here you can choose to use an existing icon or upload your own image as a banner. In most cases, the image will be a better choice, unless you are showing off that your Facebook page reached a million followers or something where an icon is appropriate.

Choose to use your own image or a Gutenverse icon

In the content section of the settings, you can configure the number on display. It consists of a number prefix, value, and suffix, but these are arbitrary field names. You can actually put any type of value into them.

So, back to our example of one million sales. You could write in the prefix option “We Sold” and enter “1000000” in the value box, and finally, put “Units” in the suffix box. You have a lot of freedom, so get creative.

There is also a title that you can fill out. In this case, I’ll just say “Thank You!”

Block Content

The end results look like this:

Fun Fact Block Gutenverse

It’s a simple block but can be very effective, especially if you take the time to make an eye-catching banner or image to go along with it.

Choose What Blocks to Enable

This plugin offers over 45 blocks for Gutenberg, and the truth is that most websites will not need all of them. By default, every block is enabled in WordPress upon activation. As you can imagine, that can make it a bit harder to find what you are looking for.

Thus, you should actually disable the blocks you do not want to use.

To do this, click on Gutenverse and select the Blocks option.

Gutenverse Blocks

Here, you will see a full list of every block this plugin adds to WordPress. At the top is a Disable/Enable All button. By default, Enable All is selected. Below this, you will see all of the individual blocks with their own disable/enable switch.

Simply go through the list one by one and disable any blocks you do not want to use.

Disable Blocks

How Does Gutenverse Compare to Other Page Builders?

Gutenverse is a versatile page builder that definitely stacks up well against other major players. However, it is also very different from the other page builders available. And that’s because it focuses on enhancing the native editing power of WordPress.

If you were to take a look at some of the other more prominent page builders like Elementor, they have one thing in common.

Drag-and-drop editors.

You see, one of the main reasons why users choose to use a page builder is because they find Gutenberg tedious to use. And in the case of Gutenverse, it does nothing to combat this mindset. In fact, you could argue it makes it worse by adding more blocks and options.

With that said, feature-wise, Gutenverse stacks up against the best page builders with customization options, but does lack templates. Many page builders will include page templates that you can work on, while Gutenverse relies on the full-site editor.

Unfortunately, most WordPress themes do not support this yet.

With that said, it also does a lot of things other page builders don’t. Normally, you would need a Form Builder plugin, but that’s baked into Gutenverse, and the same for popups, not to mention all of the other blocks that are offered.

Ultimately, Gutenverse goes in a different direction than most page builders, but as you can see brings a lot to the table.

Take Gutenberg to the Next Level with Gutenverse

As you can see, Gutenverse brings a lot to the table with an incredible selection of customizable blocks. With it, you can build stunning posts and pages in WordPress that are not possible with the default WordPress tools.

While the blocks are easy to use individually, it can take some time to learn what blocks work well together and which ones don’t. As such, there is definitely a learning curve, but that is true for any page builder in WordPress.

How would you rate the Gutenverse plugin? Do you prefer Gutenverse over drop-and-drag page builders like Elementor?

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How to Use the Yoast Structured Data Blocks in WordPress https://www.greengeeks.com/tutorials/yoast-structured-data-blocks-wordpress/ Fri, 01 Sep 2023 15:44:22 +0000 https://www.greengeeks.com/tutorials/?p=91443 Yoast SEO is one of the most popular plugins for WordPress because it specializes in optimizing your website for search engines. Yoast offers users a …

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Yoast SEO is one of the most popular plugins for WordPress because it specializes in optimizing your website for search engines. Yoast offers users a variety of tools including three structured data blocks to help you rank higher.

These include the Yoast FAQ, Yoast Breadcrumbs, and Yoast How To blocks. Each one is designed to help you rank higher on search engines by helping search engines identify what your content is about.

When combined with the other SEO tools that Yoast offers, you’ll be able to make your content stand out in the rankings by displaying more visually appealing search results to users.

Luckily, like most things in Yoast, using these blocks is quite easy. Today, I will explain how each one of these blocks can help you.

What Is Structured Data?

Structured data is data that is organized in such a way that it helps search engines understand the context of the content you write.

How humans view web content and how search engines view it are drastically different. While we may see a beautiful page full of colors and text, a search engine just views raw code. Structured data helps the search engine understand the purpose of that code.

It’s not just search engines, as even social media sites utilize structured data to help turn your post into snippets using the Open Graph Protocol. As such, your website must be structured correctly to have the maximum impact on all platforms.

Failure to do so will result in your website being buried in the search results, which will directly impact the amount of traffic you receive. And even when you do appear in the results, you may not be as visually appealing as the other options.

Thus, you could lose a click because another option looks better when viewed from something like Google.

These Yoast blocks can help you avoid this issue and are quite easy to use.

Using Yoast Structured Data Blocks

The free version of Yoast SEO contains three structured data blocks that include Yoast FAQ, Yoast Breadcrumbs, and Yoast How To. Yoast has also openly stated that they are working on more of these blocks, so expect even more options in the future.

Each one is easy to use and can help improve your website’s SEO if used correctly. This tutorial will cover each one.

Note: This tutorial already assumes you have Yoast SEO installed and set up for use. Thus, that will not be covered in this tutorial.

Yoast FAQ

The Yoast FAQ block is for FAQ content, obviously. FAQs are powerful tools for websites that help answer the most commonly asked questions by their visitors. And by their nature, they also answer some of the most common questions on the internet.

In fact, search engines display a “People Also Ask” section that will take questions and answers from these very sections.

That is if the search engine can identify the question and the answer. Luckily, the Yoast FAQ block makes this simple by utilizing FAQ Schema. From your end, it is incredibly simple and just requires you to add the question and type the answer like so:

Yoast FAQ

You can also add images to the answer but be sure that the question is answered in text form. The block allows you to add multiple questions by simply pressing the “Add question” option. There is no limit, so you can add as many questions as necessary.

When viewing results through Google, or other search engines, users might be able to actually see the full question and answer directly from the search results. This can make your website stand out from the competition.

However, search engines are quite selective with this, so your website will need to have a certain level of authority before this occurs.

When it comes to actually writing the answers, you will have access to all of the normal formatting options offered in WordPress, but you will not have access to block-specific features. For example, you cannot create a list through a block.

Yet, with some, you can simulate one through manual editing. Overall, the block is easy to use and can have a big impact on your FAQ.

Yoast Breadcrumbs

Site navigation remains one of the most important aspects of any website. If your website is difficult to navigate, it can ruin the user experience, and the frustration can drive users away. Similarly, search engines are the same way.

If your website is difficult to navigate, it can negatively impact your SEO. The Yoast Breadcrumbs block can help solve this.

Breadcrumbs are a hierarchy navigation technique that shows users where they are currently on a website. They work particularly well on eCommerce sites as products usually have their own post, which is accessible from a category page, and so on.

For example, let’s say you were viewing a new refrigerator. The breadcrumbs would look like this:

Home » Appliances » Refrigerators » Refrigerator 5000

The Home, Appliances, Refrigerators, and Refrigerator 5000 would all be links that the user could click on to be taken to that respective post or page. The final option is always your current location on the site.

When it comes to actually using the Yoast Breadcrumbs block, there’s not much to actually say. Simply adding the block will show your current breadcrumbs on the site. There is no input on your end as the plugin generates it for you.

You can place it anywhere on a post or page, most websites place it at the top for easier navigation.

Yoast How To

The last block we are covering, and potentially the most impactful is the Yoast How To block. As the name suggests, this is for tutorial-based how-to content. Essentially, if you plan to answer a how-to question with a list of steps, you should use this block.

How-to content remains some of the most popular content on the internet. In fact, any content that answers a user’s question remains the most popular type of content. As such, you should always be aiming to answer a question.

The good news is that just like the rest of the blocks we’ve covered so far, it is extremely easy to use.

You can add the total amount of time the tutorial will take (minutes, hours, days, and so on), the how-to question, a step title, and a step description. It looks like this with no content added:

The Yoast How To block is a data structure block for WordPress

This makes the block useful for pretty much any kind of content from creating a recipe to showing how to complete a quest in Baldur’s Gate 3.

You can add as many steps as you will need and the steps themselves can contain images to help users follow along. If utilized, a search engine may display the full how-to directly in the search results, which will help the content stand out to visitors.

And with that, you now know how to use these Yoast structured data blocks in WordPress.

The Importance of Structured Data

Three simple words, Search Engine Optimization (SEO).

Structured data helps improve the readability of your content by search engines. Again, search engines do not see content the same way as visitors do, they see it purely as code. Even if you create content that looks identical to these blocks, it isn’t the same.

The content created in these blocks looks very different on a code level, which will improve your website’s SEO.

The better your SEO, the higher your website will rank on Google, and the higher you rank, the more traffic your website will receive. In turn, your website will generate more money due to the increase in traffic.

As such, using structured data like these Yoast SEO blocks is an essential part of maximizing the profitability of your website.

Start Using Yoast Structured Data Blocks Today

As you can see, the Yoast SEO plugin has plenty of tools that can help you improve your site’s SEO by implementing better schema markups. This can help your website perform better in the search results.

The keywords here are “can help,” as just implementing the best schema practices doesn’t guarantee you a place in the search results. Yoast SEO also has plenty of other options when it comes to improving site rankings.

For instance, one of the first things you should do when you build a site is create a sitemap. This is a map of your website that tells a search engine what content is on your website. Yoast SEO can generate this for you.

You should also regularly update the sitemap when adding new content to your website. The plugin also provides SEO tips as you write content to keep track of keyword usage, the number of outbound and inbound links, and much more.

Overall, Yoast SEO is the best plugin for improving your website’s rankings, and these blocks can help you do it faster.

Which Yoast block do you use the most? How easy did you find it to incorporate structured data blocks with Yoast?

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How to Set Up Writing Statistics in WordPress and Why https://www.greengeeks.com/tutorials/writing-statistics-wordpress/ Fri, 11 Aug 2023 18:18:36 +0000 https://www.greengeeks.com/tutorials/?p=91318 Blogs are the bread and butter of WordPress, but they take a lot of time to produce. Adding writing statistics to WordPress can help you …

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Blogs are the bread and butter of WordPress, but they take a lot of time to produce. Adding writing statistics to WordPress can help you identify ways to streamline the process and just boost your motivation to continue writing in general.

There’s no denying that it is easy to get burnt out when producing content for a blog, and eventually, this can lead to low-quality content just to meet deadlines. Adding writing statistics can provide motivation for you to keep going and even speed up the process.

Today, I will demonstrate how you can add writing statistics in WordPress and why you should add them.

How to Add Writing Statistics to WordPress

Step 1: Install Just Writing Statistics

The Just Writing Statistics does not have a lot of installs, but don’t let that fool you into questioning its quality. It is a comprehensive writing statistic plugin that tracks everything you write for WordPress posts and pages.

The plugin is simple to understand; it calculates how many words each post or page is and shows you the total word count, how frequently your write, how many posts you release by year, and other interesting statistics.

It also generates charts and graphs to help you visualize the date.

Let’s start by clicking on Plugins and selecting the Add New option on the left-hand admin panel.

Add New Plugin

Search for Just Writing Statistics in the available search box. This will pull up additional plugins that you may find helpful.

Just Writing Statistics for WordPress

Scroll down until you find the Just Writing Statistics plugin and click on the “Install Now” button and activate the plugin for use.

Install Just Writing Statistics for WordPress

Step 2: Calculate Your Word Count

Don’t worry, you will not be doing any math at all. When you first activate the plugin, you need to have it calculate your total word count. The reason this is not done automatically is because you have the option to select a range.

For example, let’s say you want to just keep track of the current year to see how much writing you have done.

On the left-hand admin panel, click on Writing Statistics and select the Statistics option.

Statistics

You will see a full description of how the plugin calculates your word count, so be sure to read it. This really just boils down to two choices: count all content or select a time range to perform this calculation.

Simply select the option that suits you best then click on the “Calculate Writing Statistics” button.

Calculate Writing Statistics in WordPress

The plugin will then commence the calculation. Depending on how much content your site has, the process may take some time. In any event, once it is done, you will be able to see all of your website’s writing stats.

Step 3: Browse Your Writing Statistics

At first glance, you might be overwhelmed by the amount of information on display, but rest assured it is actually very simple to understand. The stats are broken up into several tabs to make it easier to find what you are looking for.

The first tab is Top Content. This is not referring to your most popular or best content, it means the content with the highest word count.

This is useful for identifying what your longest types of content are and how long it takes for you to assemble them.

You’ll find the information in boxes at the top or as a line graph below them.

Top Content

The All Content tab is identical to the Top Content tab in terms of the way information is presented. The main difference is that this tab is for all of your website’s content.

However, if you don’t have a lot of content, these two tabs could be identical.

The next two tabs are Monthly and Yearly. As the name implies, this covers your website’s writing for a particular month or year. It provides the data for posts, pages, and combined as global options.

You can view a graph to see how each month or year compares over the lifetime of your site (or in the selected range you chose at the start). You can also view it as raw data below the graph for more precise metrics.

Monthly and yearly writing statistics for WordPress

The following tab is Author, which allows you to see how much each author is typing. Obviously, this isn’t useful if you only have a single writer. But in a team environment, it can help you see who is doing the most work.

Following this are the Tags and Categories tabs. As the names imply, you can see the total word count for individual tags and categories on your website. This can help you balance out the amount of content that gets written or focus more on what brings in the views.

There is also a Settings tab. Here, you can choose to calculate all of your website’s content or just a specific range, and yes, it is the same as the initial choice at the start, or you can choose content types to exclude.

The final About tab is just plugin information. And that’s everything you can view with this plugin.

Why You Should Add Writing Statistics to WordPress

As you can see, displaying writing statistics in WordPress is very simple and you can see a lot of information, but why do this?

As I said earlier, there are several advantages to viewing these stats, so here are the top reasons to do so.

1. Works Well with Other Analytical Tools

Without a doubt, your website is probably using an analytical tool like Google Analytics. These tools provide data about how well your content performs, and information on what types of visitors are on your site.

If you were to combine this information with writing statistics, it would create a powerful combo. For example, let’s say you see that your most popular content is in the Cats category, while your least popular content is in the Fashion category.

You then check the Categories tab and notice that your Cat blogs have a significantly higher word count than your Fashion blogs. As a result, you might realize you need to increase the length of your Fashion blogs.

After all, search engines deem longer content to be better content. This is just one example, but it should be clear that the tools work well together.

2. Helps You Plan Out Content Better

Knowing how long the typical blog on your website is for a certain category can help you plan your content schedule. This is especially important if you have multiple writers on your team.

You may need to assign additional days based on the length of the piece.

This can also ensure you are balancing the workload between writers. Obviously, if someone is writing more content than the other, you may need to consider if there should be a monetary compensation difference as well.

Of course, this is not just useful information in a team environment. Knowing how long a blog post ends up being, you can properly schedule your own time to write it.

This can help you make time for other work, or just more free time in general.

3. It Can Be a Great Motivation

For some writers, seeing their writing progress can be a great source of motivation. For example, let’s say you plan on writing 20,000 words a month. Well, if you achieve that goal early, you can try and set a new record for yourself.

Creating your own goals is a positive activity for writers that can help boost efficiency and just keep you churning out content at a steady pace. It can also create friendly competitions in a team environment to see who can write the most.

It could even be used to negotiate higher pay rates if you are writing significantly more than others.

Add Writing Statistics Today In WordPress

As you can see, adding writing statistics is very easy and there are a lot of benefits to doing so. More information always provides useful insights into improving your website, and this really applies to every situation or metric.

The more information you have access to, the better the decisions you can make when it comes to your content release schedule. Not only that but ensuring that customers are reacting positively to the content you release is just as important as SEO.

Trust me, if your content is not good, it doesn’t really matter where you rank.

What kind of statistics are you interested in seeing? Do you think WordPress should have writing statistics built in?

The post How to Set Up Writing Statistics in WordPress and Why appeared first on GreenGeeks.

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How to Add a Responsive YouTube Embed for WordPress https://www.greengeeks.com/tutorials/responsive-youtube-embed-wordpress/ Wed, 09 Aug 2023 19:46:38 +0000 https://www.greengeeks.com/tutorials/?p=91234 There’s no denying that video content is extremely popular, and it is only getting more so. As such, your website needs to start including video …

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There’s no denying that video content is extremely popular, and it is only getting more so. As such, your website needs to start including video content to keep visitors happy. Luckily, WordPress has a great selection of responsive YouTube embed plugins.

One of the best options in WordPress would be the Simple YouTube Responsive plugin. It focuses entirely on displaying YouTube videos in WordPress and provides useful features like lazy loading, aspect ratio tuning, and more.

Today, I will demonstrate how to add a responsive YouTube embed with Simple YouTube Responsive.

Why Embed YouTube Content in WordPress?

Video content is insanely popular and there is no bigger platform than YouTube. It is the premier way for users to upload and store video content online and it is completely free to use.

Not to mention that it gets billions of views every month, which means your content is more likely to be viewed on YouTube.

This makes it very appealing because storing your own video content eats up a lot of resources. Thus, by choosing to embed your content instead of hosting it directly, you save site resources and improve performance.

Of course, this is just the technical reason. Video content also plays a major role in your website’s SEO. When users click play on a video, Google, and other search engines, see this as user engagement, which improves your rankings.

Not only this but watching a video keeps the users on your page longer, which can improve the bounce rate, which again, can improve your rankings. Simply put, choosing to embed YouTube content in WordPress is full of benefits to your site.

How to Embed YouTube Videos Responsively in WordPress

Step 1: Install Simple YouTube Responsive

As the name implies, this plugin is pretty simple to use. While it does have some useful features, there are not that many, thus setting it up is pretty straightforward.

It’s also worth pointing out that every iframe video in WordPress is responsive.

There is no extra work to make it responsive. As with all plugins, the first step is to install and activate it.

Let’s start by clicking on Plugins and selecting the Add New option on the left-hand admin panel.

Add New Plugin

Search for Simple YouTube Responsive in the available search box. This will pull up additional plugins that you may find helpful.

Simple YouTube Responsive

Scroll down until you find the Simple YouTube Responsive plugin and click on the “Install Now” button and activate the plugin for use.

Install the plugin to easily embed YouTube Content in a responsive manner

Step 2: Configure the Settings

The Simple YouTube Responsive plugin does not have anything hard to set up. All of the settings are very simple and easy to understand and deal with things like video dimensions, video looping, autoplay, and so on.

Most of this boils down to choosing an option from the drop-down menu. To find the settings, click on YT Responsive and select the Configure option.

Configure

The first option is to assign the aspect ratio of the video. By default, you get the standard 16:9 ratio, but you can change it if needed.

Underneath this, you will also find an option for the video width. By default, you will see 100%. which is based on the video container.

You can also just delete this and enter the exact pixels you want for the width.

Aspect Ratio

Below these options is the Additional Classes box. Here, you can enter custom CSS to customize the display of the video player to better match the design of your website.

You can also leave this blank to just get the default YouTube player.

There is also an option to auto-align the video if you made the video width smaller than the video container below this.

The next three options all control how the video will behave starting with the Autoplay option. If this option is selected, the video will start playing the moment the page is loaded. Many users find this annoying, thus you probably want to turn it off.

Next is the option to loop a video. What this means is when the video ends, it will immediately begin again. This is a good option for shorter content that is under a minute, but not recommended for longer videos.

The last option is to give users the ability to toggle full screen on or off. Some websites avoid full-screen options because that means the user only sees the videos and none of the site content or advertisements.

I would keep it on for convenience, but the choice is yours.

Choose the behavior of your responsive YouTube Embed

The next section is about Lazy Loading. This is a powerful technique that works for media content like images and videos that simply loads the content when it is visible. This means allowing your page to load faster because it is not loading content the visitor cannot see.

This is particularly useful when you have a lot of images or videos on a single post or page. Simply select the Yes or No option and choose the thumbnail size for your videos.

Enable Lazy Loading on your responsive YouTube embed

The last section is for advanced users that are using CSS and JS. Leave these as the default choices if you are not sure what the options actually mean.

Finally, click on the “Save Changes” button to finish.

Step 3: Embed Responsive YouTube Videos

All that’s left is to actually add the videos to WordPress. This plugin does this by utilizing shortcodes. All you would do is place the shortcode with the proper video ID, and that’s it.

There are several shortcodes and you can find a full list in the shortcodes section of the plugin.

First, let’s cover what a YouTube video ID is. To find it, go to the video you want to embed in WordPress and look at the URL. You should notice that it ends with something like: “v=

What comes after that is your video ID.

Once you have this, all you need to do is add it to the shortcode. The default shortcode is:

[youtube v="XXXXX"]

In this case, the “XXXXX” is where you place the video ID. That’s really all there is to place a responsive YouTube video in WordPress.

Should Video Content Be the Main Content?

It’s no secret that the internet is changing. One of the biggest concerns is that video content will eventually become the normal way to consume content online, which will make written content like blogs or tutorials like this obsolete.

Instead, you will just click on the post and be greeted with a video player.

Clearly, this hasn’t happened yet, and honestly, it probably never will. Yet, that doesn’t mean some websites don’t already do this. The truth is video content is highly effective.

For example, on social media platforms, users retain 95% of the message from a video compared to just 10% from a written counterpart. That is a massive discrepancy. Not only this but being able to listen to content makes it more accessible.

How many times have you chosen to read a blog versus listening to a video on your phone? I’m willing to bet that most people would choose a video on their mobile device. Clearly, video content works as the main content on a website.

However, written content is still extremely efficient when it comes to SEO benefits. Thus, you should still include it. Even if it is just repeating the information in the video.

Embed A Responsive YouTube Video Today

As you can see, adding a responsive YouTube embed is pretty simple. And to be completely honest, you don’t even need a plugin to do it. Instead, you could just paste the video URL into a paragraph block and you have the full video ready to go.

This works very well and is naturally responsive. The reason you probably want a plugin is that you have more control over the size of the video, how it behaves, and can even style it with custom CSS to match your website.

In any case, it is easy to make YouTube iframe responsive in WordPress and you have a ton of options to choose from.

Do you have more video content than written content? Do you find users engage more with video content than written content?

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How to Embed a YouTube Playlist in WordPress https://www.greengeeks.com/tutorials/embed-youtube-playlist-wordpress/ Thu, 03 Aug 2023 17:58:08 +0000 https://www.greengeeks.com/tutorials/?p=91210 Video content is insanely popular on the internet and there is no bigger platform than YouTube. As such, you’ll want to be able to embed …

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Video content is insanely popular on the internet and there is no bigger platform than YouTube. As such, you’ll want to be able to embed that content to your website. Luckily, there are several plugins that can help you embed a YouTube playlist in WordPress.

In this case, we are going to be using the Video Gallery Plugin. It specializes in YouTube and allows you to embed individual videos, full playlists, or entire channels. It features several layout options, so it can fit on any website.

Why Embed a YouTube Playlist in WordPress?

Video content has many advantages, which is why most websites include it in one way or another.

First and foremost, it improves the user experience. Many users don’t want to read a guide on how to do something or an opinion on a topic. Instead, they want to listen to it in a video format. It’s just more convenient.

Video content is also beneficial for your website’s SEO. If a user stays on your site to watch a video, or multiple videos, that tells Google, or other search engines, that not only is the user engaging with your content, they are on the page longer.

As such, embedding an entire playlist with can keep a user engaged and on your page much longer than a single video.

It’s also worth pointing out that displaying your YouTube content also helps promote your own YouTube channel to visitors. If they like the content you have, you might even earn a new subscriber, and they might even share it with friends.

As you can see, there are several advantages to embedding a YouTube playlist in WordPress, so let’s cover how to do it.

How to Embed A YouTube Playlist In WordPress

Step 1: Install Video Gallery

Let’s start by clicking on Plugins and selecting the Add New option on the left-hand admin panel.

Add-New-Plugin

Search for Video Gallery in the available search box. This will pull up additional plugins that you may find helpful.

Video Gallery is the best plugin to embed a YouTube Playlist

Due to how common the name video gallery is, there are several plugins that will popup. Thus be on the lookout for the full name “Video Gallery – YouTube Playlist, Channel Gallery by YotuWP.”

When you find it, click on the “Install Now” button and activate the plugin for use.

Install Video Gallery Plugin

Step 2: Customize the Settings

As soon as you activate the plugin, you will be brought to the settings section of the plugin. Here, you can customize how your playlist will appear and function wherever you place it. It’s pretty straightforward, so let’s get right into it.

First, you can choose what layout to use. You have three choices: Grid, List, and Mix. The first two are self-explanatory, and the third option (Mix) is a hybrid of the Grid and List layouts. Simply choose the option from the drop-down list.

Choose Layout

The next option, Columns, is only if you are choosing the Grid or Mix layout. As the name implies, it determines the number of columns on display. Below this is where you can decide how many videos to display.

Continuing on, you will find a switch for Pagination. This will create multiple pages to display your video content. This is a great option if you plan on including a lot of videos as it can help reduce load times.

Pagination

Underneath this, you will have an option for the pagination type. Pager is the traditional pagination type that allows you to go to the next or previous page, while Load More just adds a “Load More” button at the bottom users can click.

You’ll also find a video ratio, display video titles, and display video description options. Simply choose the options you would like to include.

Click on the “Save Changes” button when you are done.

Save Changes

This covers the general settings section. There are also settings for the player, styling, effects, and more by selecting the appropriate tab on the left-hand side.

These choices are purely cosmetic, so I’ll leave them to you.

Step 3: Enter Your YouTube API

To actually display a YouTube playlist in WordPress, you’re going to need to enter your YouTube API key. Finding your API key can actually be a bit tricky, but the plugin has made a pretty detailed guide on how to find it, so be sure to check out their guide for help.

Once you have the API key, click on the API tab in the plugin settings.

API Tab

Paste your API key into the appropriate box.

Paste the API key to embed a YouTube playlist in WordPress

Save the changes to finish.

Step 4: Add Videos

All that’s really left is to choose the videos or playlists that you want to display in WordPress. On the left-hand admin panel, click on the Shortcode Generator option.

Shortcode generator

As I said at the start, this plugin can pretty much add any kind of YouTube video content to WordPress. I’m only going to cover the playlist option, but most of the options are the same and just include copying and pasting video URLs.

The first option is the Playlist option. All you need to do is go to your YouTube channel and copy the URL of the playlist you would like to embed in WordPress. Then, click on the verify button.

Verify the YouTube playlist you want to display in WordPress

After it is verified, you will see the shortcode generated at the bottom. All you’ll need to do is copy that shortcode and paste it on the post, page, or widget area you want to display the playlist.

Congratulations on learning how to embed a video playlist in WordPress!

7 Ways to Market Your YouTube Playlist Page

Just because you have your playlist in place on your website doesn’t mean you are done. There are several ways for you to market that playlist to get the best results.

Here are the top 7 ways to market your playlist page.

1. Social Media

I don’t think this one will surprise anyone, but social media is huge, and people love video content. Thus, sharing your video playlist page on Facebook, Twitter, Instagram, and whatnot is a surefire way to get some eyes on your content.

You can do this directly by creating a tweet that says “Want to see more of our content? Check out this playlist!” Or, you can make it more subtle by including it as a link in your tweet.

That said, the direct approach is usually the best when it comes to social media.

2. Add Links to Your Playlist Page in WordPress

Just creating a playlist page is not good enough. You should also take the time to include several links to that page throughout your website. Not only this, but it should be present in your WordPress menu or even the sidebar area.

The goal should be that a user can get to the playlist page from any other page of your website. Yet, be sure that any links you create actually make sense and are institutive. Deceptive links will hurt your bounce rate.

3. Place It in A Popup

If you have video content in your posts or pages, it might be a good idea to create a targeted popup. For example, if a user watches a video and is about to leave the page, you could create a popup that contains a link to the playlist page.

Exit intent popups are quite common and highly effective, and if it has the right message, they could keep that visitor on your site longer.

4. Trade Links with Other Sites

Link trading has really gained some traction in recent years. This is a practice where one website will create a link to another if that website does the same. This helps boost both websites’ SEO because they look more credible.

Simply have that link be your YouTube playlist page and you can get a lot of views on the page very quickly.

5. Include A Playlist Link in Video Descriptions

It’s important to remember that it is possible for a user to stumble upon any video in your playlist. As such, you should try to include a link to your playlist at the end of the video and in the video description.

This works really well if you choose to display the description on WordPress as then the link will be present every time a video appears.

6. Share Your Link As the Answer to A Question

To this day, the most popular use of the internet is to answer a question. When asking a question, most people will find a link to Quora, Reddit, or some other forum where users can ask and answer questions.

Take advantage of this. If your playlist can answer a question, be sure to create a real answer that leads users to your playlist. Just avoid dropping the URL link with no context. Users on these forums hate that and will downvote you into oblivion.

7. Collaborate with Other YouTubers

This is pretty similar to link trading with other sites, but instead, focuses on YouTube. Building a channel on YouTube is actually very challenging. Most smaller content creators are happy to collaborate with other users to hopefully get some new subscribers.

Collaborating with YouTubers and sharing links to your playlist page through them is a great way to do it.

Embed Your YouTube Playlist Today

As you can see, it is quite easy to embed a YouTube playlist in WordPress. You also have a ton of options to share your WordPress playlist on the internet, and it won’t even cost you money to do so.

Doing so can boost user engagement and keep visitors on your website longer, which can boost your website’s rankings.

How easy did you find the Video Gallery plugin to use? How do you market your playlist page?

The post How to Embed a YouTube Playlist in WordPress appeared first on GreenGeeks.

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How to Add AdSense In-Feed Ads with Advanced Ads https://www.greengeeks.com/tutorials/adsense-in-feed-ads-advanced-ads/ Wed, 19 Jul 2023 15:27:25 +0000 https://www.greengeeks.com/tutorials/?p=90909 Most websites are supported through advertisement revenue. There are a variety of ways that websites can go about placing them and what ad networks they …

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Most websites are supported through advertisement revenue. There are a variety of ways that websites can go about placing them and what ad networks they go through. One way is to display in-feed ads using Google AdSense.

This is a popular technique in which ads are disguised as part of a user’s feed when looking for recommended content. This can be highly effective as some users may not even realize what they are clicking on is an ad.

In many cases, users actively avoid ads and take steps to avoid seeing ads. Creating in-feed ads can sometimes bypass these actions if they look genuine enough. Thus, it can be a great boost in ad revenue.

Today, I will demonstrate how to add in-feed ads using Google AdSense.

What Does In-Feed Actually Mean?

While most users have experienced in-feed ads on most websites they visit, the definition has become quite broad over the years.

In-feed typically refers to lists of content such as a news feed, post feed, social media feed, or just about anything where you see a variety of different content options presented to you as a user. In the case of WordPress, it is usually post feeds.

For example, let’s say you are looking at the latest posts of your favorite news blog. As you are reading each one, you notice one that says something like “Solar Panels Are Being Given Away for Free in this Zip Code” and it has the word “AD” next to it.

That is an in-feed ad, and you will encounter them on most websites today.

How to Create In-Feed Ads For Google AdSense

There are a variety of ways to create in-feed ads in WordPress, but one of the best ways is with the In-feed ads for Google AdSense plugin. This is an add-on tool for the incredible Advanced Ads plugin, thus you will need to have both installed.

Since this is just an add-on, let’s talk about the main plugin, Advanced Ads. As the name implies, it deals with managing ads in WordPress. It gives you a variety of options to create advertisements for your site, connect with ad networks, and choose the location.

There are several powerful add-ons you can install alongside this plugin to add additional functionality. In this case, the In-Feed ads for Google AdSense gives you the ability to place ads within your post feed in WordPress.

These Advanced Ads bring a lot to the table and an ad inserter, but this tutorial will only be focusing on in-feed ad creation.

Step 1: Install In-Feed Ads For Google AdSense

Let’s start by clicking on Plugins and selecting the Add New option on the left-hand admin panel.

Click on the Add New option

Search for In-Feed Ads For Google AdSense in the available search box. This will pull up additional plugins that you may find helpful.

Search for In-feed ads for Google AdSense

Scroll down until you find the In-Feed Ads For Google AdSense plugin and click on the “Install Now” button and activate the plugin for use.

Install In-Feed Ads for Google AdSense

Note: You must also have the Advanced Ads plugin installed. This add-on plugin will not work unless you do. If you do not have it installed, you will be prompted to install and activate it after doing the same for this one.

Step 2: Create An AD to Display

Important Note: This plugin does not work if you are currently using an Adblocker. To use this plugin, you must choose to disable it while on your own website. If it is active, the plugin simply will not function.

If you were already using Advanced Ads, then you have already created some ads. In this case, go ahead and skip to step 3.

The good news is that if this is your first time using Advanced Ads, then you’ll be pleased to know it doesn’t take very long to make an ad. To begin, click on Advanced Ads and select the Ads option.

Click on Ads to create in-feed ads for AdSense

At the top, you can add a title for the ad or ad group you are about to create. The title is only visible for you so name it whatever you like. Below this, you can select what type of ad you wish to create.

You can choose from:

  •  Plain Text and Code 
  •  Dummy 
  •  Rich Content 
  •  Image Ad 
  •  Ad Group 
  •  AdSense Ad 
  •  Google Ad Manager Manual
  •  AMP

You are free to pick any method here but setting them up is slightly different depending on what you choose. In this case, I will just pick the most common option, an AdSense Ad.

Choose what kind of ad to make

For this, you will just need to enter the Ad Slot Id, or alternatively, connect Advanced Ads with Google AdSense. In this case, the ad would get set up for you. If you selected a different type, just fill out the information that is required.

By the end of this, you will have an ad that is ready for placement on your website. Feel free to make multiple ads if necessary.

Step 3: Create An In-Feed Ad

After installing the add-on, you may notice that no new settings appear when searching through the settings of the Advanced Ads plugin. That’s because there are none. Instead, you will find the option for in-feed ads in the placements area.

Click on Advanced Ads and select the Placements option.

Placements

Upon clicking this, a small pop-up window will appear with the settings to create a new ad placement. The top-right option is for AdSense In-Feed, click on it.

Click on the Adsense In-Feed option

This will place the ad in between your website’s post feed. Next, you’ll need to enter a name for the ad placement. You can name it whatever you desire, but something like AdSense In-Feed would be a good title.

After this, you need to actually choose the ad or ad group you would like to display within this space. Simply use the drop-down menu to select the desired option.

Select the ad

Finally, click on the “Save New Placement” button to save the changes.

Save New Placement

And that’s it. If you check your website’s post feed, you will see an ad placed in it (assuming you don’t have an adblocker enabled).

Avoid Adding Too Many In-Feed Ads

It is very easy to insert too many ads in WordPress, and in-feed ads can be some of the most annoying to users.

Put yourself in the shoes of a regular user. You are checking out what kind of posts a website has to offer. While checking out the list, you notice that there is an ad every couple of posts. It can be very distracting when trying to find a new post to read.

In fact, you could easily make the argument that these types of ads make it more difficult for users to find more content.

For instance, let’s say a user didn’t notice that they clicked on an ad. Most people’s first instinct is to close that ad, which could mean leaving your site completely. As such, you’ve lost that visitor because the content they are not interested in was displayed to them.

This can even be more annoying on a mobile device where it is much easier to mistakenly tap on something you didn’t intend to.

And just to be clear, this is not a problem exclusive to in-feed ads. There is a reason that 42.7% of internet users use an adblocker.

Find Other Revenue Streams Besides Advertisements

Many WordPress blogs are quick to add Google AdSense as a way to monetize their site. However, there’s no denying that they negatively impact the user experience, which is why many users turn to adblockers.

Ensuring that your ads are not intrusive and overly excessive is a good way to help ensure your website does not make more users install an adblocker of some kind. It is important to look for other revenue options to help combat this.

For instance, many websites offer an ad-free experience for a monthly fee. Many users are happy to pay this if it supports the site versus having to sift through ads. Another avenue would be through affiliate links.

In any case, diversifying your income stream should be a high priority for any website.

How many in-feed ads does your website display? What steps do you take to fight adblockers?

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How to Add and Use AI Engine for WordPress https://www.greengeeks.com/tutorials/ai-engine-wordpress/ Mon, 10 Jul 2023 14:51:39 +0000 https://www.greengeeks.com/tutorials/?p=90935 Unless you have been living under a rock, you have already heard about ChatGPT and other AI-powered programs. These are quickly changing the internet, and …

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Unless you have been living under a rock, you have already heard about ChatGPT and other AI-powered programs. These are quickly changing the internet, and you can even use artificial intelligence in WordPress with plugins like the AI Engine.

AI can be used in a variety of ways in WordPress for things like content generation, filling in metadata, chatbots, and much more. And we are still in the infancy stages of AI as it’s only going to get better over the years.

With this said, while AI can prove very useful, the results may still vary wildly. In some cases, you’ll get very useful results, in others, not so much. It’s definitely a mixed bag, to say the least, but with the right know how it can be useful.

Let’s take a look at how you can use AI in WordPress with the AI Engine plugin.

What is AI Engine for WordPress?

The AI Engine is an all-in-one solution for AI in WordPress. Some of its key features include:

  • Creating a chatbot
  • Generating content and images
  • Recommend titles and post excerpts
  • Create an AI copilot to assist you
  • Support for multiple AI engines (ChatGPT, DaVinci, and more)

The main purpose of the plugin is to help the user save time by implementing AI to perform certain tasks for your website. For instance, filling out post excerpts is not exactly hard work, but it can eat up time, but not for an AI.

This can help speed up your content creation process and that’s just scratching the surface. Its ability to generate content such as entire posts, or images, can be a great starting point for creating new content.

I say starting point because I would not recommend just allowing the AI to write content for you. AI is still learning, and its writing skills leave a lot to be desired. As such, you’ll still need to go through it and make corrections, and ensure it represents your website.

With that said, let’s get started on covering how the AI Engine can help you.

Installing AI Engine in WordPress

Let’s start by clicking on Plugins and selecting the Add New option on the left-hand admin panel.

Add New Plugin

Search for AI Engine in the available search box. This will pull up additional plugins that you may find helpful.

Search for AI Engine

Scroll down until you find the AI Engine plugin and click on the “Install Now” button and activate the plugin for use.

Install Now

Obtaining An OpenAI API Key

Before you can actually use the plugin, you’ll need to connect it with OpenAI. While you can start using the API for free, it is limited in the amount of content you can generate. If you reach this limit, you will need to pay for further access.

The free limit will be more than enough for you to get a feeling of whether using AI can help your content creation.

Click on Meow Apps and select the AI Engine option.

Click on Meow Apps and select the AI Engine option

You’ll notice a red message telling you that you need an OpenAI API key. Click on the settings tab, then click on the OpenAI Account link.

OpenAI Account

This will open up a new tab where you will be prompted to log in to your OpenAI account or create a new one. Do whichever one applies to you.

When creating an account, you will need a valid email address that must be verified, as well as a phone number.

Once you have created an account, click on the “Create new secret key” button.

Create secret key

You’ll be prompted to enter a name, which doesn’t matter, so enter anything you would like. The API key will now be generated. This key is only visible at this time. You can never see it again, so copy it and store the key in a safe location in case you need it again.

Otherwise, you will need to create a new one. Paste the key in WordPress to complete the plugin setup.

Paste the API key

With the API key in place, you are now ready to begin using this plugin, so let’s start with the Gutenberg editor.

Adding Titles And Excerpts

The AI Engine plugin fully integrates with Gutenberg, and you can use it to do quite a lot. Let’s start off with two of the most useful features, title and excerpt recommendations.

Start by adding some content to the body. The title recommendation is based on what you write in the body of the content. The more you write, the more accurate the results. To find this option, click on the AI Engine option.

AI Engine

Click on the “Titles” button to generate some titles.

Titles Button

This will pull up recommendations like so:

View title recommendations

The results are more varied depending on how much you write. As you can see, sometimes the options are nearly identical to each other. If you click on one of them, it will replace your current title.

The other option was to generate an excerpt for the content. Click on the “Excerpts” button to do so.

Excerpts

Here are what my results looked like:

Excerpts

Simply click on one and you’ll add it to the excerpt section. This can save you a lot of time, as many beginners not only forget to create an excerpt but also struggle to come up with one.

Again, be sure to review what you select and make any corrections.

Using AI Engine in Gutenberg

You’ll also find a variety of options in a paragraph block. Here you can choose to check the grammar of the block, enhance the text, make it longer, make it shorter, or translate the text to another language.

AI Options

Starting with the Correct Text option, this will scan the text and check for spelling and grammar mistakes. This option does not tell you what is changed or alert you before making a change. For example, I purposely misspelled Waffles as “waffles” and it corrected it.

The Enhance Text option tries to improve the readability of what was written, which often makes it more condensed, but it really depends on the available text.

Thus, this is a bit harder to show off in practice.

The Longer Text option will greatly expand what you have written based on your own research.

Here’s a before and after shot of the Longer text option:

Before Ai Engine
After AI Engine

This took 38 words and expanded it to 499 words. Obviously, it is a bit wordy and needs to be edited, but it can be a great resource for finding interesting details you may want to add.

In the opposite direction, the Shorter Text option will do exactly what it says and condense the text. Here are the results:

Shorter Text

Another interesting option is the ability to suggest a synonym. This is a great way to improve your vocabulary and find better adjectives to describe a topic. To do this, highlight a word and select the Suggest Synonyms option.

AI Engine can suggest synonyms

In this case, I highlighted the word tasty, these are my suggestions:

Synonyms example

As you can see, the AI will show five results, but it will repeat some of them. It’s a handy tool but still has room for improvement.

Translations

Now you may have noticed that I skipped the translation option, and there is a good reason for this; it is much trickier to use. You see, the translation it creates is based on the language you have selected in WordPress.

Thus, if you tried to translate your text, it actually would just translate your text into the same language, which funny enough, will change some words. Here is a quick breakdown of what you need to do:

  1. Write the text in the original language
  2. Go to WordPress Settings and change the site language to the desired one
  3. Translate your text and save changes
  4. Revert the language change in WordPress

You should have already typed some text in Gutenberg. Save the changes and click on Settings and select the General option.

General Settings

Here you can adjust your core WordPress settings. All you need to do is scroll down and change the Site language option. This will change everything to that native language.

This means all of the menus, options, settings, or anything else in that language.

What it will not change is any of your content that was manually edited. This means any posts, metadata, buttons, or anything you created in the previous language will not be impacted. This will only change stock WordPress options from one language to another.

Be warned, this can make navigating the WordPress menu difficult if you do not understand the language you chose.

In any case, choose the language you want for the translation. In this case, I am selecting Spanish.

Choose Language

Save the changes and return to the post you wish to translate. You’ll notice the text is still in the original language. Choose the Translate Text option. Here is a before and after of the results:

Translation

Then you just need to undo the language change. The process is more tedious than it is difficult, so I recommend using a translation plugin. It’s just easier overall.

Image Generation

One of the most useful parts of this plugin would be the generation of AI images. AI-generated images are not created by humans, therefore, they cannot be copyrighted. This means you can use them on your site without any problems.

It also means that people can use your images on their own blogs and websites without repercussions.

Overall, the process is very simple, you’ll enter what kind of image you want the AI to generate, and it will generate a few images based on your input. Do note that you will have to wait several minutes between each image generation.

Click on Tools and select the Generate Images option.

Generate Images

You’ll notice a templates section on the left side. The default option is completely blank, while others have certain words already included that make them match that style. Each one is editable, and you can create your own template.

In this case let’s just do something very simple and type “pancakes, waffles” into the appropriate field.

Generate Image

At the top right of this box, you will notice a # of images box that is set to 3. You can choose to produce more images or less, just remember the more you use the AI the more it costs, thus the default 3 is more than enough.

Click on the Generate Images button. Here are my results:

Pancakes and waffles by AI Engine

If you like an image, click on it, and you will be able to see all of the metadata, which is already filled in for you, and more importantly, an option to add it to your media library, or alternatively to download it.

Go ahead and add it to your media library.

Add to media library

And that’s really all there is to it. The image is now useable in WordPress wherever you can place images.

Just keep in mind that AI images are not perfect. Sometimes the AI can make some truly horrifying images, or just produce results that are not what you asked for. As such, you are better off keeping things simple.

This can be a much cheaper alternative than having to pay for stock images.

Chatbot Functionality

Many businesses utilize a chatbot to help customers when inquiring about a product or trying to direct them to the correct department (sales, support, etc.). They can be extremely effective and there are a lot of good options in WordPress.

With AI Engine, you can actually train your own Chatbot to interact with users. It’s important to understand that chatbot services have much better options than using this tool for one. Instead, think of this as more of a digital assistant like Siri.

You can ask it questions and get quick responses. What makes this an interesting tool, is that you can tell the chatbot how to behave and configure, which can make it feel like a natural part of your website.

For example, let’s say you have a website dedicated to Star Wars. You could instruct the AI chatbot to be Yoda. Let’s take a look at that.

Click on Meow Apps and select the AI Engine option. Click on the Chatbots tab.

Chatbots tab

In the context box, tell the chatbot to “Converse as if you were Yoda.” or whatever you would like.

Instruct the chatbot

If you then go to the chatbot on the right and type “Hello” you’ll get the results like this:

Talking AI

Now I did a fun example, here, but you could make the AI mimic a real person like Elon Musk or a US president. Again, it will be like talking to Siri or any other digital assistant. It will not respond with any profanity or talk about explicit material.

If you click on Visual Settings, you can customize the starting message and name of the AI. In this case, I’ll call it Yoda, and change the starting message to “Greeting, young padawan.” to better reflect the AI persona.

AI visuals

The AI settings allow you to choose what AI model to use, the temperature (level of creativity the AI has), and other settings related to messages produced by the AI.

AI Settings

The custom shortcode section is exactly what you think it is. This is where you can find the shortcode that you can place on your website. It is possible to edit the shortcode and make it something unique, but there is not much reason to do so.

With that, you know the basics of creating a Chatbot with AI Engine.

What Does AI Engine Provide?

As you can see, AI Engine provides a lot to WordPress users. With it, you can generate content and images, create a chatbot, fill out metadata, and much more. It brings a lot to the table with tools that can save you time.

The real question is does it replace dedicated tools or services? No, at least not yet.

AI is still in its infancy, and while the potential is there, you can get some pretty bad results with some of these features. This can be damaging for some businesses, which is why using a dedicated tool is the safer/better option.

Hopefully, this guide gave you a good idea of what this plugin brings to the table and how AI might serve your website.

Do you plan on incorporating AI in WordPress? Will AI change the internet?

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Parent Page WordPress: What is it & How to Use it Correctly https://www.greengeeks.com/tutorials/parent-page-wordpress/ Thu, 23 Feb 2023 17:22:53 +0000 https://www.greengeeks.com/tutorials/?p=57589 When starting out a new website, one of the last things most creators think about is their page structure. In WordPress, you can create a …

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When starting out a new website, one of the last things most creators think about is their page structure. In WordPress, you can create a page hierarchy that is commonly referred to as the parent page and child page.

Creating a page hierarchy makes it easy for authors to keep track of pages, while also making it easier for visitors to find related content. Of course, there are situations when creating subpages is not ideal.

Thus, before you implement such a system on your website, you need to understand what it entails and when to use one.

Now, a page is different from a post in WordPress. Although they behave similarly, posts are meant for regularly producing content while pages are best used for static information, such as an “About Us” page or a contact form.

What Is A Parent Page In WordPress?

A parent page is a top-level page that is at the top of the hierarchy. Or in other words, it is the original page that child pages are derived from. Without the parent page, you cannot have a child page.

The parent page passes on its URL slug to all child pages, which makes it easy to identify them from one another.

For example, If I had a website that had PlayStation as the parent page, all child pages would have “/PlayStation” in their URL. Visitors need to pass through the parent page in order to access the child pages.

What Is A Child Page In WordPress?

A child page is a page that lives under a parent page in the hierarchy. It inherits the parent page’s slug and can only be accessed through the parent page unless the URL is manually entered.

If you had a child page called PS5, and a parent page called Playstation, the URL slug would be “/PlayStation/PS5” which makes it easy to locate the parent page.

There is no limit on the number of child pages that can come from a single parent. It is also possible for a child page to have a child page, which is commonly referred to as a grandchild page.

When Should You Have A Parent And A Child Page?

Understanding what a parent and child page is in WordPress is one thing, but understanding when to use one is another story entirely.

To be perfectly honest, choosing how and when to use them depends entirely on the kind of website you run.

For example, consider your typical business website, let’s say, home improvement. You may have a parent page called Services, with multiple child pages for each service you offer. This could be roofing, painting, repairs, and so on.

This is a pretty good use of the parent page because visitors will be aware you offer other services and would have to pass through the main service page, thus seeing everything else you offer.

Of course, there are times this isn’t a great option.

For instance, if you run a blog, well, you are much more likely to take advantage of taxonomies like categories and tags for your posts versus creating multiple pages.

As you can already see, this can be a bit complicated, thus, there’s no right answer when it comes to when to use them.

How to Create A Parent Page In WordPress

Setting a page as the Parent Page is incredibly easy in WordPress. The only requirement is that the page must be published so it is selectable in the WordPress Page Attributes section of Gutenberg.

As long as that is done, it takes less than a minute to do.

With another published page in place on your website, go to the page you wish to make a child page or create a new page. Once there, expand the Page Attributes option in the editor settings.

Page Attributes

Click on the Parent Page drop-down box and select the page you want to make as the parent. This means the current page you are on will become a child page.

Note: While you can select the homepage, it is highly recommended not to.

Select the Parent Page in WordPress

And that’s it. Save the changes and you’ll have your first parent page. You’ll be able to denote a subpage in the WordPress page viewer by the “-” in front of the title like so:

Child Page

And with that, you now know how to make a Parent and Child page in WordPress. Whenever you do this, it is a good idea to create a new sitemap and submit it to Google. This is because your link structure has changed.

If you want to get the best SEO results, always reupload a new sitemap when you are adding a parent page in WordPress.

How to Create a Child Page in WordPress

Creating a parent and child page is very easy. Parent pages are not made to be parent pages. Instead, you select pages that are related to the parent page and call them child pages.

For example, I created three pages Pets, Dogs, and Cats. Pets will be the parent page, but I did not tell WordPress that.

Go to any page that you would like to make a child page. In my case, I am choosing the Dogs page. On the right-hand side of the page, you will see a Page Attribute box.

Under the word “Parent” you will see a drop-down box. Select the page you would like to be the parent page. In my case, I am selecting the Pets page.

Select the page you would like to be the parent page.

By doing this the page you selected will be the parent page of the child page you are on. Save your work. When you are selecting pages you will be able to tell what pages are parent and child pages.

This can be seen by the child pages being dashed beneath the parent page like so.

You can see the childpages here.

How to Add an Index to Parent Pages

Now that you have your parent and child pages set up, it is time to add the index. This will help visitors locate relevant pages with ease.

Let’s start by logging into the cPanel and clicking on the File Manager option. The File Manager will allow you to access all of the files related to your website.

Click on the File Manager option to begin adding an Index to the parent page in WordPress

You need to locate your themes functions.php file. Click on the public_html directory, then click on the wp-content folder. Inside of this folder, you will find all of the content related to your website.

Click on the themes folder and enter the folder of the theme you are currently using. Finally, right-click on the functions.php file and select the Edit option.

Click on the functions.php file and select the Edit option

A pop-up window will show up. This box will warn you to create a backup of your files before editing anything. This will ensure that you can revert your website back to when it was working if something goes wrong.

Click on the “Edit” button. A new tab will open containing all of the code from the file.

Edit button

Copy and paste the following code into your themes functions.php file:

function Index_child_pages() {
global $post;
if ( is_page() && $post->post_parent )
$childpages = wp_list_pages( ‘sort_column=menu_order&title_li=&child_of=’ . $post->post_parent . ‘&echo=0’ );
else
$childpages = wp_list_pages( ‘sort_column=menu_order&title_li=&child_of=’ . $post->ID . ‘&echo=0’ );
if ( $childpages ) {
$string = ‘
‘ . $childpages . ‘
‘;
}
return $string;
}
add_shortcode(‘index_childpages’, ‘Index_child_pages’);

This code will simply check to see if the page is a parent page. If it is a parent page, it will display the child pages and if not, nothing will happen. This is done by using the shortcode [index_childpages].

Once you have inserted the code into the functions.php file, click on the “Save Changes” button to finish.

Save the changes button to add an index to the parent page in WordPress

Now, visit any page that is a parent page and insert the shortcode into a shortcode block.

Shortcode

You can now view an index of all of your child pages for a parent page. It’s a simple addition that can significantly improve site navigation. Remember that you will have to paste this shortcode on every parent page if you want it inside of the page.

Alternatively, if you post it on the sidebar it will display correctly for each page.

How to Edit the Child Page URL to Remove the Parent Slug in WordPress

There are cases where you may want to remove the parent slug from a child page’s URL. While this is possible, and I will demonstrate how to do this, it is worth pointing out that you are better off not making that page a child page in the first place.

Changing the URL in this way can have negative consequences on your website’s SEO. If you wish to proceed with editing the URL, keep reading to learn how to do it with the Custom Permalinks plugin.

Step 1: Install Custom Permalinks

Let’s get started by clicking on Plugins and selecting the Add New option on the left-hand admin panel.

Click on the Add New button

Search for Custom Permalinks in the available search box. This will pull up additional plugins that you may find helpful.

Custom Permalinks

Scroll down until you find the Custom Permalinks plugin and click on the “Install Now” button and activate the plugin for use.

Click on the Install Now button.

Step 2: Remove the Parent Slug

This plugin works after activation. To edit your child page’s URL, go to your child page. Underneath the Gutenberg editor of the child page, you will see the Custom Permalinks section.

You should see a text box that contains the default URL. Simply remove the parent slug from the URL.

Edit the Parent Slug

If you do not see the option to edit the parent slug, then you might have encountered a compatibility issue. This happened to me personally, while preparing this tutorial.

I could not determine which plugin caused the issue, but deleting the ones that I did not need solved the issue.

Click on the “Update” button to apply the URL changes. You will need to repeat this for every child page you would like to remove the parent slug from.

Click on the Update button to remove the parent slug from the child page

Congratulations, you have successfully edited the child page URL to remove the parent slug for your WordPress website. You can use this plugin for more than just removing the parent slug. You can alter any URL on your website to say whatever you want. Keep in mind that it is a good idea to consider your website’s SEO. Unorganized URLs can hurt your website.

How Does A Parent Page Impact SEO In WordPress

One of the main advantages of using a parent page is the SEO benefits it can bring to your website, at least if you use them right. You see, it’s also possible to misuse these pages and hurt your SEO by creating duplicate content.

Let’s take a look at what to do to get the best SEO results and what to avoid.

The Content Must Be Relevant

One thing is consistent across all websites, they need to create content that is relevant to the keywords they are ranking for. And this is perhaps the most challenging part for parent and child pages, as many developers get it wrong.

A child page must consist of unique content that is relevant to the parent page. For instance, a parent page about Marvel and a child page about Ironman make perfect sense.

Whereas, a parent page about Game of Thrones and a child page about One Piece don’t.

Simply put, if the parent and child page does not consist of relevant material, they won’t rank well. In fact, they can actually hurt your rankings, but this is true for any kind of content you produce.

Avoid Duplicate Content

One of the biggest mistakes beginners make when it comes to parent and child pages is that in an attempt to make them relevant to one another, they end up becoming duplicate content.

The main cause of this is typically when a child’s page is not unique enough to stand on its own. For instance, imagine a scenario with a parent page about Pizza and a child page about Pepperoni Pizza.

That’s really similar. How different can these pages realistically be from one another?

While talented writers can make unique content like that standout, the truth is most websites will fall into a trap and create what search engines call duplicate content, which hurts your search rankings.

Get More Clicks

One of the main reasons for a parent page and child page to exist in WordPress is to improve your navigation. Or in other words, make it easier for visitors to find what they are looking for.

Of course, this also makes it easier for search engines to understand the relationship between such pages, which is a benefit in itself.

This can help drive traffic between your pages, which is beneficial to your website’s SEO. The more clicks a page gets, the better it performs. Thus, sending visitors from your parent page to your child page can be a huge boon for SEO.

That said, you do want to make sure that the parent page has content to stand on its own. It can actually work against you if visitors are just using the parent page to get to the child page.

Alternatives To Parent Pages

WordPress has a variety of solutions for when you may not want to create a parent page that sometimes works better. Each one works well in specific cases, and you may already be using them on your site.

In fact, if you are not using the first one, you’ve done something very wrong.

Taxonomies

Taxonomies are one of the most important aspects of a well-maintained website. For most websites, this includes your categories and tags, which help visitors identify your post content.

Similar to a parent and child page, a category and post category share a similar relationship. In fact, it’s almost identical.

In many cases where you feel a separate page is not necessary, creating a post hierarchy is a much better option. And to do that, you will be utilizing your taxonomies like categories to properly separate them.

They also offer a similar benefit to parent pages when it comes to SEO. Realistically, you should use taxonomies no matter what you do. It’s just good web design.

Anchor Links

As I said earlier, one of the main benefits of a parent and child page is navigation, however, there are other options. One such is creating anchor links. These allow visitors to quickly navigate to a specific piece of content on a page.

In case you are not familiar with anchor links, these are text links a visitor can click on and have their page automatically scrolled to that location. It’s quite handy and they are present in every table of contents on the internet.

How is this a substitute for a parent page?

Well, instead of creating multiple pages, you could have a single larger page that utilizes anchor text for quick navigation. This helps you avoid duplicate content because it will be on the same page and makes on-page navigation much simpler.

Sidebar Menus

Another approach that can be wildly successful is focusing on your sidebar menu design. The sidebar is a widget area that is visible on every post or page in WordPress unless you change the visibility options.

That means it is an amazing area to post archives, search bars, recent posts, and other useful navigation options to help users quickly find what they are looking for regardless of what post or page they are currently viewing.

That said, it is important to avoid overcrowding your sidebar area. If there are too many items in it, it can be a real hindrance.

One way to avoid this is to make sure the elements you add to it are collapsable and expandable. This gives visitors control over what they see. Thus, if they don’t want to see a long list of archives, they can collapse the menu item.

Create A Parent Page In WordPress Today

As you can see there are many benefits to creating a parent page in WordPress, and it’s very easy to do. There are even several alternatives you can use to improve site navigation while still getting SEO benefits.

Has adding a parent page hierarchy improved your website’s SEO? Did you decide to try any of the alternatives?

The post Parent Page WordPress: What is it & How to Use it Correctly appeared first on GreenGeeks.

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How to Change Your Featured Image Size in WordPress https://www.greengeeks.com/tutorials/featured-image-size-wordpress/ Fri, 17 Feb 2023 21:32:30 +0000 https://www.greengeeks.com/tutorials/?p=55209 In no uncertain terms, the featured image in WordPress is one of the most important aspects of any post, which makes selecting the proper size …

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In no uncertain terms, the featured image in WordPress is one of the most important aspects of any post, which makes selecting the proper size essential for success. It is often the first thing a visitor will see when searching for a topic.

If the image looks bad, it will have a direct impact on the amount of traffic you receive. It is essentially a billboard for your content with the goal of grabbing a reader’s attention. That’s why so much effort goes into them.

In most cases, the biggest mistake beginners make is not selecting the right size for their post thumbnail in WordPress. Even if you have a great image, it will look bad if the sizing is off.

In fact, you might be cutting out key parts of the image, or making any text hard to read.

Thus, if you really want to succeed on WordPress, you are going to need to learn how to change the featured image size.

What Is A Featured Image?

A featured image is an image that represents your post or page content.

The featured image will be the first thing visible after the title and is also visible when selecting a post or page from a directory or search engine. Thus, it has a direct effect on the traffic to your site.

It is often called the header image and is used by WordPress to create thumbnails, so the naming can change.

The featured image will appear in multiple locations outside of its original post or page. For instance, it can appear on your homepage if you showcase the newest or most popular posts or your website’s search results.

It will also appear front and center when you share that post or page on social media platforms. As you can imagine, due to how often the image is seen, it is critical to make a good one.

One thing to keep in mind is that many featured image sizing options are dependent on the theme you choose. Each supports different image sizing options and you will need to consult the theme documentation to find the best options.

Thus, the header image size in WordPress is variable and not set in stone for every single website.

How to Set A Featured Image

Now, before you can go about changing a featured image’s size, you need to actually have a featured image. Let’s quickly cover how you will set a featured image in WordPress.

Step 1: Open A Post or Page

Simply open any post or page in WordPress. Alternatively, you can create a new one.

Add New Post

Note: The process is identical for both pages and posts.

Step 2: Locate the Featured Image Section

By default, when you create a new post or page, the settings wheel should be open and visible on the right-hand side. If it is not, click on the settings wheel to open it.

WordPress Settings

Locate the Featured Image option and click it to expand.

Featured Image

Step 3: Set the Featured Image

Click on the Set featured image box.

Set a Featured Image

This will open up the media library. Select the image you want to use. You will see options to configure the image. You can add Alt Text, Title, Caption, and Description in them.

Add Image from Media Library

Just click on the “Set Featured Image” button and your image will be in place.

Did you notice what option was not available? There are no options to configure the size of your featured image. Let’s fix that.

How to Change the Featured Image Size in WordPress

Before going into this, I need to stress that the best size for a featured image depends on your theme. Every theme is unique, thus, you need to select the sizes based on what your theme recommends.

Not following what your theme advises could result in low-quality images that could appear blurry or cut off.

Method 1: Editing the Image in WordPress

So, there is actually an option to edit any image in your media library. You can find this when selecting the image.

Edit Image to adjust the featured image size in WordPress

You have some pretty basic photo editing options that include cropping, rotating the image right or left, and flipping the image horizontally or vertically. More important, you can actually scale the image.

Scale the image to change the featured image size in WordPress

All you need to do is change the dimensions (in pixels) and click on the “Scale” button.

Now, in reality, this will only be effective in some situations. You see, this can drastically lower the quality and result in blurry images. It really depends on the original dimensions of the image and what you scale it to.

For this reason, most developers will ignore these options in WordPress and focus on using actual photo editing software like Photoshop, which is the next method.

Method 2: Properly Size the Image Before Uploading It

The Featured Image will appear at whatever size the original image was (theme permitting). Thus, one of the simplest ways to control its size is to use software like Photoshop and manually adjust it.

This even includes stock images, as you can put them into Photoshop and crop them to get the correct size without losing quality.

In general, most blogs will utilize Photoshop as it is the widely available photo editing software. There is also a wealth of tutorials that exist to demonstrate how to use it, which can help beginners.

If you don’t have the money for Photoshop, you can use a free online alternative such as Photopea. It works similarly to Photoshop and has many of the same functions and tools.

This also has another simple advantage, you can store the original image on your computer.

Throughout a website’s lifespan, it’s very possible that you will make several changes in relation to your images. This could be changing the size, the border, a specific graphic element, font, or something else.

Having the original available, allows you to edit it, then reupload it. This can save you from having to search for the same stock image again or create a new one from scratch.

Essentially, properly size it before uploading it, that way you can just place it and be done.

Method 3: Set the Featured Image Size In WordPress with PHP

Another, more complicated method, is to code the featured image size using PHP. Or more specifically, by adding some code to your theme’s functions.php file.

Now, I say more complicated loosely, because it really just boils down to copying and pasting a line of code and adding your own values to it. Thus, it’s not very hard.

Yet, it poses a bigger risk because if you make a typo, it can mess up your website.

Before proceeding, I strongly recommend making a backup. In fact, no matter what you do, you should create one.

A backup is an invaluable tool for developers as no matter what mistake occurs, you essentially have a get-out-of-jail-free card. And sometimes, it’s not even a mistake on your end that requires a backup.

In any event, all you need to do is locate your theme’s functions.php file, and paste the following line of code in it:


This code is not ready for use as you must make a small change to it. The $width must be replaced with the width of your image in pixels. The $height must be replaced with the height of your image in pixels.

Lastly, the $crop option will crop the image to the specified width and height. If you want to enable this, enter True. Alternatively, you can either leave it blank or enter False.

Thus the code will look like this for a 100 x 100 image without cropping:


And that’s it. Save the changes and images you upload to your website after making this change will follow these rules.

Note: Since this code is in your theme’s functions.php file, if you change themes, you will have to add it again. Some themes may not support this function, thus, consult your theme documentation.

How to Change WordPress Image Sizes

Of course, featured images are not the only ones that exist in WordPress. There are actually four default image sizing types:

  • Thumbnail size: 150×150 pixels
  • Medium size: 300×300 pixels
  • Large size: 1024×1024 pixels
  • Full size: Original Image Size (No limit)

In fact, every time you upload an image to your media library, WordPress makes a copy of it using each of these sizes. Many developers actually take the time to disable this feature because it will eat up server space.

While these are the default image sizes in WordPress, they can be changed. This is important because sometimes these sizes don’t work well for a theme or for specific types of content.

For instance, the Thumbnail size may be too small for some websites, which could result in a blurry or hard-to-see image.

Let’s cover how to change the WordPress image size.

Step 1: Go to Media Settings

Click on Settings and select the Media option.

Media Settings

Step 2: Change the Default Image Sizes

This area contains the settings that allow you to customize the size of the three default image types. All this entails is changing the image dimensions, so it’s pretty straightforward.

Image Sizes

Step 3: Save the Changes

After you have made the changes, all that you need to do is click on the “Save Changes” button at the bottom. Going forward, these will be the sizes your website will utilize.

Important Note: This will not change any of your existing image sizes. You will have to re-upload the image for it to have these sizing options, as WordPress only creates them upon an upload.

For this reason, determining what image sizes you will use should be one of the first things you do.

Optimize Your Featured Image for SEO

Going through all the effort to resize your featured image is completely pointless if no one ever sees it. Thus, you need to optimize the image for SEO.

So, how do you do this?

Well, the most important aspect is Alt Text. This is the text you can add to the image which describes what is happening.

For example, imagine an article about video games that include a featured image of two people playing games on a couch. Well, you would want the image to contain an alt text saying,” Two gamers playing video games on a couch.”

This accurately describes the image, while also including the keyword video games.

These clear descriptions do not just help search engines, they can also help visitors. If the internet connection is weak, especially important for mobile users, the images won’t load. Instead, the Alt Text will appear.

This can be beneficial as the visitor will have an idea of what the image was supposed to be.

Of course, while the focus here is on featured images, all images should get this treatment. It can dramatically improve your search engine rankings.

TL;DR: Describe your image and include the keyword in your featured images.

Featured Image Size in WordPress FAQ

You might have a few lingering questions, so let’s go through a few:

Do I Need to Set the Featured Image in WordPress?

No.

Truthfully, it is not required. In reality, WordPress will detect the first image in a post or page and set that as the featured image. While this is effective, it is less optimal than manually setting one.

In many cases, the image may not be flashy enough to capture a visitor’s attention. Or, it could just not reflect the topic.

Obviously, setting it yourself is a better option that I recommend, however, it is not required.

Are Featured Images Naturally Responsive?

In most cases, yes.

This completely depends on your theme, but virtually all modern WordPress themes are built to be responsive nowadays. It would actually be harder to find a theme that doesn’t do this by default than to find one that does.

That said, it is always recommended to test your website on various devices to confirm. It’s better to find a problem yourself than to let a visitor find it. In some cases, you may be unaware the problem exists.

Visitors do not always let you know.

What Is the Ideal Featured Image Size in WordPress?

It is completely theme-dependent. That said, generally speaking, 1200×628 pixels is a good size to satisfy most WordPress themes.

To really figure out what the best fit for your website would be, read through the theme documentation. If you purchased a premium theme, you can contact support to ask them for a recommendation.

You can also utilize plugin forums or Reddit to ask what others are using. Many developers are willing to help others.

Change Your WordPress Featured Image Size Today

WordPress is one of the most beginner-friendly CMS out there, and as you can see, changing the size of a featured image is pretty straightforward. Not only is it easy, but it’s also important.

The featured image you choose will be the first thing a visitor sees when loading a page. It needs to capture their attention, reflect the topic, and be optimized for SEO. If not, there’s a good chance that the post won’t do very well.

With this in mind, a good amount of time should be spent on every featured image you make for WordPress.

How long do you spend creating featured images in WordPress? Are you happy with the image size that appears in a search?

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